In-person · 1–3 days

Get your leadership team using AI on their actual work — in three days.

Not a strategy talk. A working session: every leader brings their own real work and uses AI on it, with feedback in the room. Day 1 is foundations for everyone; Day 2 splits into a tools track and a build track.

2,000+
Practitioners trained across industries
40+
Hands-on sessions delivered
3
Days, end-to-end, from chatting to building
1–3 days
Pick the format that fits
In-person
Bangalore or your office
Up to 20 leaders
CEO to Director
Mixed cohort
Built around your real work

Why this works

We don't just teach you about AI.
We make you do the work.

Most executive AI courses are strategy talks — you leave inspired and nothing changes. Here, every session has you doing your own real work with AI: your emails, your decks, your data, your decisions, with feedback in the room. You don't learn about AI. You get familiar with it by using it.

Real work, not demos. Every leader brings their own material — calendars, emails, decks, datasets — and uses AI on it during the session.

Mixed cohort, by design. Day 1 works for everyone, CEO to Director. Day 2 splits by track — daily-use tools, or a hands-on day building small AI tools.

Habits installed in the room. The closing session has every leader set up the calendar blocks and automations they identified. They leave with the routine running.

Measurable delta. An opening survey is mirrored at the end. You get a concrete read on what shifted for your team.

Curriculum

Three days. Twenty-four sessions. Every minute visible.

The whole curriculum is below — no brochure request, no gated detail. Every session lists the concrete outcome you walk away with. Click any session for the longer description.

Day 1

Foundations

How to use AI well — for every leader in your team.

Who: Everyone — CEO to Director, every function in the room.

Day 2 · Path A

Tools & Workflows

For leaders who want to get the most out of existing AI tools in their day-to-day work.

Who: Function heads, operators and advanced power users who'll use AI every day in their role.

Day 2 · Path B

Build & Ship

For technical leaders ready to build small AI tools themselves.

Who: Technical founders, VPs of Engineering, and anyone willing to spend a day building with Claude Code.

What you leave with

Concrete artefacts, not a feeling.

Most courses end with applause and revert to baseline in two weeks. This one closes with installed habits and a 60-day check-in.

01

An AI routine in your calendar

Recurring time blocks for the routines you choose — daily triage, Monday planning, Friday review — set up in your calendar before you leave.

02

A 12-month team AI plan, presented to peers

Each leader writes a concrete AI plan for their team and presents it to the room. Peer pressure makes it real. Bala checks in with each of you 60 days later.

03

A working prompt library

Every prompt you write across the three days, saved somewhere you can actually find it. Plus the prompts everyone else in the room wrote.

04

A clear before-and-after measure

You take the same survey at the start and end of the course. You leave with a measurable read on what shifted for your team.

How it works

From first email to a team that uses AI.

Every cohort is built around your team — not a fixed syllabus. Here's exactly what happens from the moment you reach out.

  1. 1

    You reach out

    A short email telling us you want to get your team using AI. That's the whole first step.

  2. 2

    Discovery session

    We get on a call to understand your goals, how many people, how much time you have, and the scope you're after.

  3. 3

    Individual readiness form

    Every participant fills a short form so we know exactly where each person stands with AI today — nobody is taught what they already know.

  4. 4

    A schedule built for your team

    Based on what we learn, we design and schedule the sessions around your team's real level and real work.

  5. 5

    The sessions

    The hands-on course itself — every leader doing their own actual work with AI, with feedback in the room.

  6. 6

    15 days of follow-up

    For 15 days after the course, your team can come back to us with questions as they apply it on the job.

Choose your format

One day. Two days. Three days.

Pick the shape that matches your team. The 2-day intensive is the most popular — Day 1 for everyone, then one Path.

1 Day

Foundations only

Day 1 for everyone in your team. The right choice when you want to bring everyone to the same baseline understanding of AI, without going deeper into building or tools.

2 Days

Foundations + one Path

Day 1 plus either Path A or Path B. Our most popular format — Day 1 works for everyone, and Day 2 goes deeper for the group that matches your team.

3 Days

Full programme

Day 1 plus both Paths, run on separate days. Your cohort splits on Day 2 and Day 3 by track. For teams that want full coverage with no trade-offs.

Who this is for

Built for mixed leadership cohorts.

CEO-to-Director, every function in the room. The Path A / Path B split on Day 2 lets each leader go deep in the direction that fits their role.

Ideal participants

Chief Executive Officers & Founders
Vice Presidents & Department Heads
Directors of Strategy & Operations
Heads of Product, Operations, and Design

Cohorts of 8–20. Leaders should arrive with a laptop, a paid AI subscription (Pro or Team), and real work to do.

Your Trainer

Bala Panneerselvam

Bala Panneerselvam

Founder — Applied AI Studio & Applied AI Club

17+ years building products in operations-heavy businesses, now focused on AI for autonomous operations. ISB alum. Co-founded ZORP — an AI-first workflow automation SaaS for supply chain and field teams, backed by Good Capital, Better Capital and Bharat Founders Fund, with customers including Zomato, Zepto, Porter and Urbanladder. Former Director of Product at Bounce, where his team built the operations platform that ran 100K rides/day. Today runs Applied AI Studio — Voice, Vision and Agentic AI shipped in production for companies like Swiggy, Freight Tiger, Boldfit, Popular Motors and DPDZero. Writes at balapanneerselvam.substack.com.

Founder · Applied AI StudioCo-Founder · ZORP (2021–2025)Ex-Bounce · Director of ProductExternal AI Expert · xto10xMentor · ISB IVE ProgramISB · MBAAIBoomi (SaaSBoomi) · Organising team17+ Years in Product & Tech
ZORP

Co-founded an AI-first workflow SaaS for supply chain and field teams. $600K seed from Good Capital, Better Capital and Bharat Founders Fund.

Bounce

Director of Product at India's largest micro-mobility company — operations platform that ran 100K rides/day.

xto10x

External AI Expert — advising on AI strategy and implementation across the xto10x portfolio.

Writing

opsworld.substack.com on operations, balapanneerselvam.substack.com on AI & business.

Who learns with us

Professionals from 80+ organisations
attend our sessions

Big Tech & Global MNCs

GoogleMicrosoftAmazonSalesforceOracleWalmartSamsungPayPalVisaGoldman SachsAmerican ExpressBoeingHoneywellLinkedInExpedia

Indian Tech & Unicorns

FlipkartSwiggyZomatoMyntraOlaCREDMeeshoFreshworksZohoGrowwShareChatUrban CompanyTata DigitalHotstar

Consulting, Banking & Industry

AccentureDeloitteTCSCognizantThoughtworksAxis BankICICI BankHyundai MotorsAirtelJioDr. Reddy'sITCIntuitInnovaccer

The Applied AI ecosystem

We don't just teach AI.
We build with it.

Your training is backed by a community of 2,000+ practitioners and a production AI studio. Every technique we teach comes from shipping it ourselves.

C

Community

2,000+ practitioners learning, building, and sharing what works across industries. Visit →

S

Studio

Our production AI consultancy delivers custom agents, automation, and integrations for enterprises — the same team that trains yours. Visit →

L

Labs

Consumer AI products built from our community's learnings — proof the methods create shippable outcomes.

Book your cohort

Ready to get your leaders
using AI on real work?

Tell us about your team, your industry, and the format you have in mind. We'll come back with available dates and a tailored plan.

Reach out to book — [email protected]

appliedai.club · studio.appliedai.club · YouTube · [email protected]